Competitive advantage is all about understanding the details. Value chain analysis highlights differences across firms, including specific differences in cost and customersí willingness to pay. By calculating competitorsí relative costs of value chain activities (competitive cost analysis), and pinpointing their specific cost drivers, CI analysts can understand why a company does or does not possess competitive advantage, and recommend to management opportunities to improve the firmís competitive positioning.
Contact us to discuss how we can anal
Contact us to discuss how we can analyze your value chain to create a competitive strategy that position you to gain and sustain a marketplace advantage.